Hi all, happy holidays! Get a load of this crazy chick in her Santa hat. If you missed our LIVE broadcast on Facebook this past Wed, here it is again for you in it’s finest form. We talked about Linkedin, Facebook, and general crazy stuff! WATCHHHHHHHHHHHH.Read More
Home Care Marketing on FB- We have leads and proof of life! Help us reach 10,000 subs :)! http://tinyurl.com/hja2h46 Like us on Facebook! https://www.facebook.com/LTCMarketingU We at LTC Marketing University (aka LTC Expert Publications) are senior care and long-term care experts just like all of you. We seek to provide the most informative, relatable, educational and…Read More
Home Care Agencies: Need More Caregivers and More Leads? 11/30/2016 LTC Marketing U presentation and updated on progress. Amazing results! Our Facebook program has proven success! Help us reach 10,000 subs :)! http://tinyurl.com/hja2h46 Like us on Facebook! https://www.facebook.com/LTCMarketingU We at LTC Marketing University (aka LTC Expert Publications) are senior care and long-term care experts just…Read More
What’s the Formula?
Content to website / blog that feeds to Facebook.
5 days a week mini-content that is fun and educational- all local to our clients or senior related.
12 OUTSTANDING videos with calls to action, posted 2 times per month for 6 months. (Consumer videos)
2-4 employment videos if needed. (some of you need employees, some don’t.)
Facebook advertising to increase likes and visibility. We absorb the cost. It’s ON US to meet the goals for likes.
For home care agencies – we can recruit caregivers to call/fill out forms.
2 articles per month – long, 1000 words, quality reading. (minimum)
Include your home care agency’s community outreach and internal news.
5 posts per week to FB,Tw, Li, Pi
1 monthly e-newsletter
Advertise on FB with “Promote My Page” until you have min 1000 likes. Go for 10K.
Put at least 2 videos per month directly on FB. Make them or pay for them.
Weekly contest – simple.
Engage on FB with your local community. Answer questions, watch for people contacting you.
Get links TO your website on other local sites.
DO THIS FOR 6 months to 1 YEAR, and then cut advertising expenses and just do the content. You will ALWAYS need more content.
Home Care Marketing & Leads Webinar: 2016 is Winding Down. 2017 is on the WAY! Valerie VanBooven RN BSN talks to YOU about sending 2016 in to the books on a positive note, and getting a running start on lead generation for 2017.Read More